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New Identities Salon strives for excellence on all levels, and at the foundation of this premise, is the long-term employment of its staff. Given that, New Identities prides itself as being the only Salon in the Tampa Bay metropolitan area that offers its employees a comprehensive benefits package! This package consists of:

• 401(k) Retirement Plan
(through Oppenheimer Funds)
{available after 1 year of full-time employment}

• Group Health Care (Aetna HMO)
{available after 90 days of full-time employment}

• Dental Insurance (Guardian)

• Paid Vacation
(available after 1 year of full-time employment}

• Educational Pool

Tampa Palms
15307 Amberly Drive
Tampa Florida 33647
813-979-0760

South Shore
10639 Big Bend Road
Riverview Florida 33569
813-741-1177


Salon Hours

Monday
9 am to 5 pm

Tuesday - Thursday
9 am to 8 pm

Friday
9 am to 7 pm

Saturday
9 am to 5 pm

Sunday
Salon Closed



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New Identities Assocaite Training Program
One of the biggest challenges in maintaining our growth momentum is keeping a steady pipeline of stylist trainee's in our system, who are training to be promoted to the floor of the Salon as a Entry Level Stylist .  To keep the current average growth rate of 30%, we know from those statistics, that we need to be training (and promoting) about (8) individuals ( Stylists and / or Stylist-trainees ) per year.

The plan we have designed, in conjunction with KRS Consulting Group (of Minneapolis, MN), to combat our ever-present need for new recruits is called The New Identities Associate Training Program : an 8-10 month intense mentoring and comprehensive educational program that creates a strong foundation for new stylist development. It is specifically designed to develop & polish new Cosmetology school graduates. Once the program is completed, that individual will be fully prepared to go on the Salon floor as a Level I Stylist. Here is a breakdown of the program...

Facts about the New Identities Associate Training Program :

•  In a recent study by KRS Consulting (who monthly manage more than 600 Salon throughout the United States), Cosmetologists graduating from this program (on average) earn $10,000 more in their first complete year of working on the floor as a Stylist, than those 1 st year Cosmetologists who went directly on the floor upon receiving their Cosmetology license. Not just $10,000 a year more, but nearly $10,000 a year more every year after!

•  This program gives the Stylist a clearly-outlined 11-year career path.

•  Once promoted to Stylist (upon graduating the New Identities Associate Training Program ) the individual is guaranteed an hourly wage or commission - whichever is higher! In other words, once that person is promoted to the floor, they will have a safety net of an hourly wage.

The New Identities Associate Program has 4 Levels:

Level A1

Product Knowledge, Front Desk Procedures, Waxing Services, Directional Drying, Foundation Make-up Blending, Color Application Techniques, & Special Occasion Dressing

Level A2

Basic Color, Advanced Color, Color Correction

Level A3

Texture & Volume, Spa Services

Level A4

Cutting Techniques & tools, cutting & Color, Cutting & Special Occasion Dressing, Guest Handling


Associate Objectives include the following: Assist the stylist (shampooing, color application & rinsing so the stylist never has to leave his or her chair), Add-On services (know what add on's are and when to recommend them), and pulling computer generated reports (understanding the reports, and know your goals as well as the stylist's goals).

Associate Daily Responsibilities

•  Have guest shampooed and ready

•  Fill out guest sheets

•  Fill out guest files; date - service - additional comments

•  Call-backs on chemicals

•  Sweep stations after each guest

•  Keep capes folded and in or on carts

•  Keep styling products full

•  Keep in constant communication with your stylist

•  Help keep towels washed & folded

•  Study for test or practice during down time

Hair stylists and Aestheticians

At the end of the last line, please add "or fax your resume to 813.866.4077".
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New Identities © 2007 • All Rights Reserved
• 15307 Amberly Drive Tampa Florida 33647 813-979-0760 •
• 10639 Big Bend Road Riverview Florida 33569 813-741-1177 •
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